Application Form Marketing Tech Award 2024

Application for participation in Marketing Tech Award 2024

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* 1. Company name

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* 2. Please give us your contact details!

Name

Position

Company

Address

Place

Federal state/region

Postal code

Country

Email address

Telephone number

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* 3. Branch of your company

Automotive

Banking & Financial Services

Building & Construction

Charity

Consumer Products

Energy & Utilities

Industrial & Chemical

Manufacturing

Pharmacy, Healthcare & Life Sciences

Professional Services

Public sector, Government & Education

Retail

Technology

Telecommunications, Communications & Media

Other (please specify)

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* 4. Please indicate here, what you are using the marketing tech stack for!

one brand

Multi-brand company

national

international 2-5 markets

international >5 markets

B2B

B2C

B2B2C

Other (please specify)

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* 5. Distribution model of your company

Online Pureplayer

Multichannel

Stationary Retail

Field Sales Force

Market Place

Other (please specify)

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* 6. Total turnover 2023

<500,000 €

500,001 € to 1.5 million €

>1.5 million € to 3 million €

>3 million € to 6 million €

>6 million € to 12 million €

>12 million €

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* 7. Number of employees 2023

up to 9 employees (micro-enterprise)

up to 49 employees (small company)

up to 249 employees (medium-sized company)

250 employees & more (large company)

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* 8. Please indicate the percentage of tech expenses in relation to the total marketing budget.

up to 5%

6-10%

11-14%

15% or more

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* 9. Please upload here the centerpiece of your application - a visualisation of your marketing tech stack! The visualisation should include all components as a picture with logo or name of the tools and tech components by function, by value added, by customer journey phases or by a combination of internal value added and clients funnel or an alternative presentation. The marketing tech stack should include the following components 1) data management, 2) data analytics, 3) CRM/CDP 4) marketing planning and resource management (incl. operations & finance), 5) personalisation components, 6) shop web/app components (e-commerce), 7) orchestration (content, bots, product data, marketing automation), 8) campaign and channel management (e.g. display, SEA, affiliate, social, SEO, etc.),...
Examples & inspiration for a visualisation of your Marketing Tech Stack can be found here.

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* 10. Please upload here a description of your marketing tech stack! Please use if posible the PPT master which we provide as a download on our website.